The group is led by Preston Johnson, a prominent sports gambling analyst, and Smith, a former derivatives trader now immersed in the NFT space. It also includes Daryl Morey, the Philadelphia 76ers’ team president; businessman Gary Vaynerchuk, the chair of VaynerX; and social media personality Bryce Hall, who has more than 21 million Tik Tok followers, as well as several creators, collectors and investors from the NFT and cryptocurrency worlds.
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