Entertainment conglomerate The Walt Disney Company on Sunday posted a new job for an “experienced corporate attorney” to work on transactions involving emerging technologies such as non-fungible tokens (NFTs), blockchain, DeFi (decentralised finance) and the Metaverse. This suggests that it may soon enter metaverse.
Sandeep Nailwal, Co-founder of Ethereum Scaling Solution, Polygon, took to Twitter and expressed that this was a sign of mass adoption of the industry.
As per the listing on its careers website, Disney is hiring for a Principal Counsel – Corporate Transactions, Emerging Technologies and NFTs to work on the transactions of emerging technologies involving DeFi, NFT and others.
Disney metaverse
The entertainment conglomerate has been hinting at incorporating theme park metaverse since few years.
In 2020, Tilak Mandadi Disney’s former executive vice-president of digital, wrote a LinkedIn post in about creating a theme park metaverse, where the “physical and digital world converge” through wearable devices and mobile phones.
While, this was just an idea but by on December 28, the company received a patent from the US Patent and Trademark Office which confirms their ownership towards creating a virtual-world simulator in a real-world venue.
Previously on November, 2021, Bob Chapek Chief Executive Officer (CEO) of Walt Disney stated that the entertainment conglomerate is preparing to make the technological leap into a virtual reality world first imagined by science fiction writers.
Larger conglomerates dipping their toes into metaverse technologies
Disney is not the first entertainment company to adapt such tech. In 2021, studios including Sony, Warner Bros and Lionsgate minted NFTs— digital collectibles related to their movies.
Former WarnerMedia CEO Jason Kilar earlier this year suggested on the ideas for creating interactive worlds where fans can live and breathe the Wizarding world of Harry Potter virtually. In April, Kenichiro Yoshida, CEO of Sony said that the firm is looking to deepen their relationship in the metaverse field.
In January, Warner Music Group announced it will soon launch musical virtual concert in The Sandbox metaverse— featuring artists like Ed Sheeran, Bruno Mars, Dua Lipa, Cardi B and others.
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